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Beyond the Landing Page: Why Your Website is Finally Your Best Marketer
For a long time in the world of digital growth, there was a visible wall between the people who built websites and the people who actually used them to sell things. At Orphical, we have spent over ten years at the coalface of web development and digital strategy. We have seen the evolution first-hand. In…
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Building a Cohesive Marketing Strategy: The Path to Boosting Sales
In today’s competitive landscape, businesses can’t afford to have their marketing efforts scattered. A disjointed approach, where your website, SEO, content, and email campaigns operate in silos, is a recipe for wasted resources and missed opportunities. The key to sustainable growth lies in a cohesive, integrated marketing strategy. By aligning all your channels to work…
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Building a strong brand identity
A strong brand image is a must in todays competitive business world. Companies have to look at ways to connect emotionally with customers and create lifelong relationships. People fall in love with companies and consumers keep returning to a business they can trust. Creating a brand image gives you an identity and a face in…
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Why did I chose marketing?
Marketing has to be one of the only careers where you finish a degree and instantly your knowledge is overtaken by the industry. It is a career that changes almost daily and one where you are required to learn on the spot. I can’t count how many times social media platforms have ‘changed their algorithm’,…
About Me
Emily Parker
Fashion is a distinctive and often constant trend in the style in which a person dresses. It is the prevailing styles in behaviour.
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